Barry Silbert reports record $217 million investment in Grayscale funds

Barry Silbert, head of Grayscale Investments, reported a record weekly inflow of $217 million into Grayscale’s funds.

Thrilled to share that @Grayscale had our largest fundraising week EVER…$217 million invested into the Grayscale funds. Guess you liked the commercial! https://t.co/TiPppNQEwb

— Barry Silbert (@barrysilbert) August 14, 2020

The rebound in demand for investments in Grayscale’s crypto funds appears to be linked to the recently launched advertising on television.

“I think you liked the video!” the veteran of the crypto industry asked rhetorically.

Likely, following Grayscale’s lead, Mike Novogratz’s Galaxy Digital launched advertising on television.

According to the latest data, total assets under management at Grayscale Investments stand at $5.9 billion.

08/14/20 UPDATE: Net Assets Under Management, Holdings per Share, and Market Price per Share for our Investment Products.

Total AUM: $5.9 billion$BTC $BCH $ETH $ETC $ZEN $LTC $XLM $XRP $ZEC pic.twitter.com/YsR81hTzWD

— Grayscale (@Grayscale) August 14, 2020

The fund based on the first cryptocurrency—the Grayscale Bitcoin Trust—remains the most popular with investors. It accounts for 82.6% of the total assets under management.

There is also substantial demand for the Ethereum-based fund’s shares, with $862.7 million in assets.

Earlier ForkLog reported that 27 institutional investors hold stakes in Grayscale Investments’ Bitcoin Trust.

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