Binance to airdrop 2,222 NFTs featuring global stars

The cryptocurrency exchange Binance announced a consumer-empowerment campaign involving a free giveaway of 2,222 NFTs. ForkLog has learned from representatives of the exchange.

For participation in the project, the exchange enlisted musician and entrepreneur Jay Balvin, basketball player Jimmy Butler, and mixed martial artist Valentina Shevchenko.

On February 13, Binance will hold трансляции with Balvin, Butler and Shevchenko, during which it will distribute 2,222 non-fungible tokens to viewers.

Users will also gain access to a primer on the basics of cryptography.

Binance said the initiative aims to encourage people to study the cryptocurrency market and not to rely on celebrities when making investment decisions.

Earlier in January 2022, a lawsuit was filed in the Central District of California against boxer Floyd Mayweather, model and actress Kim Kardashian, and former NBA star Paul Pierce. They were accused of collusion with the creator of the altcoin EthereumMax to artificially inflate the price of the token.