The Unilever-owned brand of men’s grooming Axe has unveiled a limited-edition deodorant line called Dogecan. The name references the meme cryptocurrency Dogecoin (DOGE).
vibes for tm 😎 #dogecan 07.20.21 pic.twitter.com/KjgKn4K6Wx
— AXE (@AXE) July 19, 2021
Axe will ship the new product free to customers registered on the site. The campaign стартует July 20. Dogecan is described as a “48-hour crypto fragrance with a raw musk”.
Gift sets have already been received by supporters of Dogecoin, including its creator Billy Markus. In a note accompanying them it says: “We are heading to the Moon. Here you’ll find everything you need for it.”
“with a dank musk” #dogecan @AXE pic.twitter.com/6Gzn6A9S3i
— Shibetoshi Nakamoto (@BillyM2k) July 19, 2021
In April, Axe promised to release a special edition if Dogecoin reached $1. At that time the price exceeded the $0.4 mark, and the asset was in the top-5 by market capitalization at $50 billion. The quotes never reached a meaningful level.
if it gets to $1, we’ll make it happen. #dogeday #doge420 pic.twitter.com/XssGr6EeHe
— AXE (@AXE) April 20, 2021
As of writing, Dogecoin trades at around $0.16. According to CoinGecko, in the last 24 hours the coin fell 8.5%. It ranks eighth by market capitalization at $21.2 billion.
Earlier, renowned technical analyst and head of Factor LLC Peter Brandt identified a potential double-top pattern on DOGE’s chart, signaling a very bearish scenario for the cryptocurrency.
Do you believe in double-headed monsters $DOGE ?
I do. pic.twitter.com/CwKBvgvW7g— Peter Brandt (@PeterLBrandt) July 19, 2021
In June, Neel Kashkari described the meme cryptocurrency as a Ponzi scheme.
Prior to that, billionaire Stanley Druckenmiller criticized Dogecoin and compared interest in it with the hype around non-fungible tokens.
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