By 2029, corporations are expected to increase their holdings of digital gold to $330 billion, according to calculations by Bernstein, reports Decrypt.
The lion’s share of purchases will be made by Strategy, while smaller players will attempt to emulate its business model.
Strategy began acquiring the first cryptocurrency in 2020. Currently, its bitcoin position has reached 555,450 BTC (~$52 billion).
“Small companies with low growth rates and high levels of cash are best suited to follow Strategy’s path. For them, there is no clear path to creating shareholder value,” the review states.
Experts warned that not all “bitcoin treasuries will be successful just by copying the experience of Michael Saylor’s corporation.”
Several organizations have already begun to follow Strategy’s model, including Semler Scientific and Metaplanet.
By the end of January-March, the bitcoin reserves of public companies increased by $56.7 billion.
In October 2024, Strategy announced plans to raise up to $21 billion in equity and $21 billion in fixed-income securities over the next three years to accumulate more coins as part of its “21/21 plan”.
In January-March 2025, the yield on bitcoin held by the corporation was 13.7%. Management proposed issuing $21 billion in shares to finance new purchases of the first cryptocurrency.
Backed by Cantor Fitzgerald, the firm Twenty One Capital aims to challenge Strategy. The organization’s charter fund will amount to 42,000 BTC (~$3.9 billion).