Bitcoin Search Interest Reaches Yearly High

The number of Google searches for “bitcoin” in March reached 34 points, marking the highest level for 2025. This was reported by The Block.

Compared to the previous month, the metric increased by 26%.

Similar trends were observed in searches for “Ethereum,” with the indicator rising from 16 points to 19 points. The peak of 100 points was recorded in May 2021.

The Block saw this trend as a resurgence of interest in digital assets among retail investors.

Changes in U.S. trade policy and related efforts to diversify TradFi assets may have been a driving factor. Unlike cryptocurrencies, gold has better demonstrated “protective” properties in times of turbulence, the publication noted.

Earlier, QCP Capital stated that bitcoin lacks the status of a capital preservation tool.

In April, NYDIG highlighted the comparative stability of the leading cryptocurrency amid “tariff chaos.” Bernstein reached similar conclusions.