BitMine Invests $200 Million in MrBeast’s Venture

BitMine Immersion Technologies announced a $200 million investment in Beast Industries, the company of popular blogger Jimmy Donaldson, known as MrBeast.

The parties anticipate closing the deal around January 19.

Beast Industries CEO Jeff Housenbold noted that the new funds will help scale the business and strengthen its status as a leading entertainment brand. He also mentioned plans to collaborate with Bitmine to integrate DeFi tools into an upcoming financial services platform.

Bitmine Chairman Tom Lee described Beast Industries as “the premier platform for content creators with a unique reach among Zoomers, Generation Alpha, and Millennials.”

Bitmine specializes in Ethereum treasury management. The company is implementing a strategy to accumulate ETH using staking and DeFi protocols.

In the first quarter of 2026, Bitmine plans to launch its own validator network, MAVAN.

Buterin and Altman

Ethereum co-founder Vitalik Buterin and OpenAI CEO Sam Altman will attend the annual shareholders’ meeting of Bitmine Immersion Technologies on January 15. Lee confirmed the guests’ participation on the South Korean channel SamproTV.

The key agenda item is a vote on increasing the limit on common stock issuance from 500 million to 50 billion. This is the first meeting since the company changed its strategy: in June 2025, Bitmine began acquiring Ethereum.

Lee explained the need for expanding the issuance: the company funds cryptocurrency purchases through the sale of securities.

“If you do not vote to increase the number of shares, the company will stop growing. We want to create a reserve so that we never have to revisit this issue,” he stated.

On January 14, the share of ETH locked in staking reached a record 30%.