CoinMarketCap, a cryptocurrency platform owned by Binance, has launched CMC Launch, a platform designed to highlight activities and facilitate airdrops.
CMC Launch is LIVE! ?
Experience the next-gen perpetual DEX with @Aster_DEX —our first featured project!
Aster combines the best of both worlds: simplicity for newcomers and power for pros, all in one sleek platform. With $300M+ TVL and support from major partners, Aster is… pic.twitter.com/yckFuspoA7
— CoinMarketCap (@CoinMarketCap) May 15, 2025
CMC Launch focuses on “pre-TGE projects” that have yet to issue tokens. It aims to draw attention to these projects. Users are encouraged to complete tasks and earn rewards.
The first project on CMC Launch is Aster (AST), a “next-generation” decentralized exchange (DEX) for trading perpetual contracts with leverage up to 1001x. It operates on BNB Chain and Arbitrum and is supported by YZi Labs. Partners include the lending protocol Venus, DEX PancakeSwap, among others.
To acquire AST tokens, users must earn points by trading and holding assets on Aster.
CMC Launch does not serve as a traditional token offering platform (ICO/IDO). It is more of a “showcase” for projects.
Back in October 2023, the Ergo team accused CoinMarketCap of extortion.