On January 10, 2022, the NFT marketplace LooksRare was launched. The developers conducted the so-called “vampire attack” and distributed the native token LOOKS among those who, between June 16 and December 16, 2021, traded non-fungible tokens on OpenSea for a total of at least 3 ETH.
#LooksRare NFT Marketplace Now Live!
🪂 $LOOKS airdrop claim open
⏰ Staking starts at block 13977012
💰 Trading reward calculations start tomorrowLFG! 💎👀https://t.co/Y1jt9Kmqt6
— LooksRare 👀💎 — NFT Marketplace (@LooksRareNFT) January 10, 2022
According to the statement, LooksRare will also issue tokens for staking or for buying and selling NFTs on its platform if the trading volume of assets from a collection exceeds 1,000 ETH.
The marketplace positions itself as a community-oriented trading platform. The team intends to develop new features in response to user demand.
LooksRare announced that it indexes all NFTs issued on the Ethereum blockchain, allowing immediate trading of collectible items.
The platform charges a 2% trading fee. The fees are distributed 100% among LOOKS stakers, according to LooksRare.
The token price on the Uniswap DEX after the airdrop briefly peaked at $4.75. Following a subsequent correction, LOOKS traded at around $1.71.
Data: DEXScreener.
According to data from analytics firm Nansen, 2,865 users submitted applications to receive tokens. The top holder is entitled to 8,824 coins.
LooksRare $LOOKS token claim, some stats atm:
Current holders: 2,865
Top 100 holders: claimed 8,824 LOOKS (~$20,000) or more
Current $LOOKS price: ~$2.30 pic.twitter.com/0maPkhc8Mm— NansΞn🧭 (@nansen_ai) January 10, 2022
The \’vampire attack\’ tactic is used by projects in the hope of luring away a user base from its target.
In December 2021, the OpenDAO project conducted an SOS token airdrop among OpenSea users.
As noted, OpenSea, the sector’s leading platform by trading volumes, in January 2022 raised $300 million at a valuation of $13.3 billion.
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