Floki Inu meme token advertises on London’s public transport

The Floki Inu token, named after Elon Musk’s dog, has launched an advertising campaign across London’s public transport network. The Financial Times reports.

The advertising featuring the slogan “Missed Doge? Get Floki” (“Упустил Doge? Получи Floki”) appeared at London Underground stations, on trains and on buses.

Such promotion could attract attention not only from potential investors but also regulators. In July, it was reported that the UK’s Advertising Standards Authority (ASA) would strengthen oversight of misleading and deceptive cryptocurrency-related advertisements.

The ASA said it had not yet received such complaints about Floki Inu. The regulator pledged to examine the advertisements carefully to ensure they reflect investment risks.

On the блоге, Floki Inu’s project team said it had also signed advertising agreements in downtown Los Angeles and planned to promote the coin in Japan, China, Russia, Vietnam and Indonesia.

In September, following Elon Musk’s tweet about a Shiba Inu puppy named Floki, the price of Floki Inu rose by 139%, and Shiba Floki rose by 1309%.

In October, Shiba Inu overtook in market capitalization Uniswap, Litecoin and Avalanche. At the time of writing, the coin sits in 11th place on CoinMarketCap, just behind Dogecoin, with the project’s capitalization exceeding $22 billion.

Interest in meme tokens surged in 2021 amid Elon Musk’s frequent mentions. Read more about this phenomenon with Dogecoin in ForkLog’s exclusive.

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