Binance conducted a survey among 27,000 users from six continents to gauge their opinions and expectations for 2025. AI tokens emerged as the preferred choice.
A significant portion of respondents anticipate greater market maturity. Some 19.39% expect tighter regulation, while 16.1% foresee involvement from traditional financial institutions. Meanwhile, 16.51% predict widespread blockchain adoption in real-world applications.
Among emerging sectors, participants highlighted artificial intelligence. Users expect AI tokens to lead the market over the next 12 months. About 23.89% of respondents believe these assets will drive the entire ecosystem, viewing this category of digital currencies as the most promising in terms of growth.
Meme coins ranked second in terms of positive expectations, with 19.09% of those surveyed expressing confidence in the sector’s growth.
Following are DeFi tokens and L1 network coins, with 12.37% and 12.28% respectively.
Regarding the most popular crypto assets among investors, 16.1% of respondents hold meme coins. Bitcoin is preferred by 14.44%, BNB by 14.23%, and Ethereum by 10.95%.
Based on the data, meme coins enjoy the greatest popularity among Binance users, who have high expectations for their future prospects.
The survey revealed a significant influx of new users into the crypto space: 45% joined the industry in 2024.
As for capital allocation:
- 43.97% of respondents have invested less than 10% of their wealth in cryptocurrencies;
- 24.33% have allocated between 10% and 25% of their assets to this class.
The growth potential of digital currencies was the main reason for joining the space for 22.4% of those surveyed. Decentralization and financial independence attracted 18.78%, while 17.16% were drawn by the speed and simplicity of transactions.
“[…] The cautious yet engaged approach of new users, combined with the long-term confidence of experienced individuals, underscores the growing maturity and resilience of the crypto space,” the report states.
Previously, Binance CEO Richard Teng shared his forecasts for the crypto industry in 2025 with ForkLog.
In 2024, Binance recorded an inflow of funds to the platform amounting to $21.7 billion.