The football club Spartak Moscow announced a partnership with the meme cryptocurrency Floki Inu.
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Under the agreement, the Floki Inu logo will appear on the players’ kit and on LED boards along the pitch.
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Earlier the meme cryptocurrency also became a partner of Bayer 04 Leverkusen and Napoli.
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The company announced a marketing campaign in several countries in September. In October Floki Inu appeared in public transport in London. By the end of the month the coin price for a day rose by almost 80%.
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In December the UK’s Advertising Standards Authority initiated an investigation into advertising promotion of Floki Inu.
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