The reigning Premier League champions, Manchester City, have signed a multi-year partnership with cryptocurrency exchange OKX (formerly OKEx).
#OKX teams up with @ManCity 🤝 🚀
⚽️ We’re excited to announce our partnership with EPL Champions Manchester City!
🤝 Together, we will champion the community spirit that football and #crypto share.#OKXxManCity #partnership
— OKX (@okx) March 4, 2022
The parties did not disclose financial terms. According to Forbes, the deal is a multimillion-dollar sum per year.
As part of the partnership, the OKX brand will appear on the club’s men’s and women’s first-team kits, the Etihad Stadium, the academy’s arena, and at esports events.
Earlier, Manchester City refused the announced collaboration with the crypto project 3Key, as the public raised a number of questions about the prospective partner.
Earlier in January, rival club Manchester United signed a multi-year deal with the blockchain project Tezos.