Two sons of former U.S. President Donald Trump have taken to social media to announce a new venture in the realm of cryptocurrency and decentralized finance (DeFi).
We’re about to shake up the crypto worldwith something HUGE.
Decentralized finance is the future—don’t get left behind. #Crypto #DeFi #BeDeFiant— Donald Trump Jr. (@DonaldJTrumpJr) August 7, 2024
“We’re about to shake up the crypto world with something HUGE. Decentralized finance is the future, don’t get left behind,” wrote Donald Trump Jr.
His post, featuring the hashtag BeDeFiant, followed a message from his brother, Eric Trump.
“I’ve truly fallen in love with crypto/DeFi. Stay tuned for a big announcement,” he declared.
The Block reported that developer Steve Witkoff had posted a tweet with the BeDeFiant hashtag a day earlier. The investor, a friend of Trump, appeared with his son Zach at the Republican National Convention in July.
We’re on the verge of something game-changing in Crypto and DeFi. Bringing financial power and freedom back to the people—get ready. #BeDeFiant
— Steve Witkoff (@SteveWitkoff) August 6, 2024
Both Witkoffs are associated with crypto entrepreneur Chase Hero, managing partner of Subify, a competitor to OnlyFans.
In July, a firm named AMG Software Solutions filed trademark applications for the terms Be DeFiant, World Liberty, and World Liberty Financial. The latter is intended for “providing financial information in the field of decentralized finance (DeFi).” The company shares the same legal address as Subify.
“Thus, while the project’s specifics remain unclear, it appears to be linked to Hero and his World Liberty filings,” journalists speculated.
Martin Shkreli stated that both Steve Witkoff and Zach Folkman, a co-founder of Subify, are involved in the “new Trump project.”
new trump project involves this guy and @SteveWitkoff https://t.co/51PDNnZxEV
— Martin Shkreli (e/acc) (@wagieeacc) August 7, 2024
Previously, Shkreli claimed involvement in the DJT meme token, allegedly endorsed by Donald Trump, with participation from another of the former president’s sons, Barron.
Earlier, the Republican leader spoke at the Bitcoin 2024 conference, raising $25 million for his campaign.