Twitch co-founder Justin Kan to launch gaming NFT marketplace

Twitch co-founder Justin Kan announced the launch of Fractal, a gaming NFT marketplace. He is developing the project with a group of industry entrepreneurs.

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\”I never thought I would found another startup. Well… I’m back. I’ve spent most of my career connecting games, creators and players. Twitch is already a big part of the metaverse. Fractal is the next step,\” he wrote.

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Founders include XPD Media founder Robin Chan (sold it to Zynga), Google Drive co-founder David Wurtz, and Mike Angell, who previously worked at Fast and Shopify.

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The platform will run on the Solana blockchain.

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Fractal will operate as both a primary and secondary market. Gaming companies will be able to sell new digital collectible items to users on the platform, and the latter will trade assets among themselves.

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The project team also plans to develop new use cases for NFTs in games.

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In comments to Protocol, Kan added that they plan to become not only a marketplace but also a blockchain infrastructure company. He said the team aims to make lending and scholarship models more accessible, promoted by games like Axie Infinity.

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Earlier, a plot of virtual land in Axie Infinity sold for 550 ETH (about $2.46 million at the time). Project representatives called it a record purchase in the history of the sector.