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Study finds gender and location shape crypto investors’ goals.

Study finds gender and location shape crypto investors’ goals.

The regional economy and gender identity influence the financial goals and investment behaviour of people using digital assets. This is evidenced by a Bitget report that ForkLog has obtained.

Researchers conducted a survey of 1,500 people across 20 countries, including Europe, China, Japan, South Korea and Turkey.

According to the results, the most important goal for crypto investors is an improved standard of living. 46% of South Korean traders aim to improve their quality of life, while 36% of residents in Malaysia and Taiwan prioritise their family budget.

Investors’ goals by region. Data: Bitget.

Gender also influences financial goals. In South Korea (49%) and Japan (41%) women investors devote primary attention to personal wealth.

The share of men in these same countries who aim to strengthen the family budget through cryptocurrency investments stands at 12% and 20%, respectively.

Share of men and women investing to improve family life. Data: Bitget.

In Turkey and the United States, around 27% of women use digital-asset investments to pay for their children’s education. In South Korea and Japan, the figure is substantially lower — 5% and 4%.

Share of men and women investing to pay for education. Data: Bitget.

The heaviest investors are in China: 18% allocate between $50,000 and $100,000, and a further 19% between $100,000 and $500,000.

Respondents from Europe (51%), Turkey (49%) and South Korea (46%) invest on average between $1,000 and $10,000.

As of September, a Coinbase poll found that one in five American adults owns digital assets — a group numbering about 52 million people.

Earlier, a ConsenSys study showed that 99% of Nigeria’s residents are aware of the existence of digital assets, outpacing the United States at 95%. Globally, 92% of people worldwide understand cryptocurrencies.

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