{"id":46980,"date":"2021-07-30T15:09:28","date_gmt":"2021-07-30T12:09:28","guid":{"rendered":"https:\/\/forklog.com\/en\/?p=46980"},"modified":"2025-09-01T19:05:51","modified_gmt":"2025-09-01T16:05:51","slug":"media-tencent-and-spotify-plan-to-enter-the-nft-market","status":"publish","type":"post","link":"https:\/\/forklog.com\/en\/media-tencent-and-spotify-plan-to-enter-the-nft-market\/","title":{"rendered":"Media: Tencent and Spotify plan to enter the NFT market"},"content":{"rendered":"<p>The streaming service QQ Music, owned by the Tencent Music joint venture between Chinese Tencent and Swedish Spotify, will launch a blockchain platform for <span data-descr=\"non-fungible tokens\" class=\"old_tooltip\">NFT<\/span>. The report comes from research firm <a href=\"https:\/\/equalocean.com\/briefing\/20210730230064687\">EqualOcean<\/a> citing informed sources.<\/p>\n<p>The platform is reportedly in internal testing. With it, the service plans to issue music albums and &#8220;peripheral merchandise&#8221; as NFTs.<\/p>\n<p>Colin Wu noted that the platform will also feature news content, video game assets, and other NFTs related to the activities of the Chinese Internet giant.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">Exclusive: China&#8217;s largest Internet company Tencent will enter the NFT, including music, games, news content, etc. <a href=\"https:\/\/t.co\/LDTUFfaAaY\">pic.twitter.com\/LDTUFfaAaY<\/a><\/p>\n<p>\u2014 Wu Blockchain (@WuBlockchain) <a href=\"https:\/\/twitter.com\/WuBlockchain\/status\/1420946710193262593?ref_src=twsrc%5Etfw\">July 30, 2021<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Earlier, the South China Morning Post (SCMP), owned by Alibaba Group, Tencent&#8217;s competitor, <a href=\"https:\/\/forklog.com\/en\/news\/hong-kong-newspaper-scmp-tokenises-118-year-archive-as-nft\">reported plans to issue NFTs<\/a>.<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u00abSCMP aims to create a standardised metadata structure that anyone can use to tokenise history as NFTs\u00bb, the document says.<\/p>\n<\/blockquote>\n<p>Taobao, Alibaba Group&#8217;s online marketplace, <a href=\"https:\/\/forklog.com\/en\/news\/taobao-allows-nft-sales-at-its-maker-festival\">allowed the sale of NFTs<\/a> at the annual Taobao Maker Festival, which ran from July 17 to 25.<\/p>\n<p>Subscribe to ForkLog news on <a href=\"https:\/\/vk.com\/forklogcom\" target=\"_blank\" rel=\"nofollow noopener\">VK<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The streaming service QQ Music, owned by the Tencent Music joint venture between Chinese Tencent and Swedish Spotify, will launch a blockchain platform for NFTs.<\/p>\n","protected":false},"author":1,"featured_media":46981,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"select":"1","news_style_id":"1","cryptorium_level":"","_short_excerpt_text":"","creation_source":"","_metatest_mainpost_news_update":false,"footnotes":""},"categories":[3],"tags":[1213,1485,1771],"class_list":["post-46980","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-and-analysis","tag-nft","tag-spotify","tag-tencent"],"aioseo_notices":[],"amp_enabled":true,"views":"20","promo_type":"1","layout_type":"1","short_excerpt":"","is_update":"","_links":{"self":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/46980","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/comments?post=46980"}],"version-history":[{"count":1,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/46980\/revisions"}],"predecessor-version":[{"id":46982,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/46980\/revisions\/46982"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/media\/46981"}],"wp:attachment":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/media?parent=46980"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/categories?post=46980"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/tags?post=46980"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}