{"id":58667,"date":"2022-03-10T17:53:56","date_gmt":"2022-03-10T15:53:56","guid":{"rendered":"https:\/\/forklog.com\/en\/?p=58667"},"modified":"2025-09-04T17:57:03","modified_gmt":"2025-09-04T14:57:03","slug":"softbank-and-naver-corporation-to-launch-an-nft-marketplace","status":"publish","type":"post","link":"https:\/\/forklog.com\/en\/softbank-and-naver-corporation-to-launch-an-nft-marketplace\/","title":{"rendered":"SoftBank and Naver Corporation to launch an NFT marketplace"},"content":{"rendered":"<p>The Japanese holding company Z Holdings, owned by SoftBank and Naver Corporation, plans to launch an NFT trading platform. <a href=\\\"https:\/\/www.bloomberg.com\/news\/articles\/2022-03-09\/softbank-internet-arm-plans-nft-mall-to-expand-global-footprint?sref=AACmJ2tc\\\">Bloomberg<\/a> reports.<\/p>\n<p>According to a SoftBank executive, the marketplace will begin operating as early as spring 2022 in 180 countries.<\/p>\n<p>Z Holdings owns Yahoo Japan, Japan&#8217;s largest messaging app, Line, and the PayPay mobile payments service.<\/p>\n<p>As part of its development strategy, the group will focus on Web 3.0, an umbrella term encompassing a growing range of blockchain applications such as crypto exchanges, DeFi services, and NFT marketplaces.<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Web 3.0 may herald a world in which life is very different, and we do not want the company to miss a huge growth opportunity. We will not hesitate to pursue mergers and acquisitions to expand our presence,&#8221; said Z Holdings CEO Kentaro Kawabe.<\/p>\n<\/blockquote>\n<p>The group&#8217;s owners are actively investing in the sector. SoftBank has backed projects such as the <a href=\"https:\/\/forklog.com\/en\/news\/softbank-invests-200-million-in-brazilian-bitcoin-exchange\">Mercado Bitcoin<\/a> cryptocurrency exchange, the NFT platform <a href=\"https:\/\/forklog.com\/en\/news\/sorare-nft-platform-raises-680m-at-a-4-3bn-valuation\">Sorare<\/a>, the infrastructure startup <a href=\"https:\/\/forklog.com\/en\/news\/softbank-leads-155-million-series-b-for-blockchain-company-blockdaemon\">Blockdaemon<\/a>, and the developer <a href=\"https:\/\/forklog.com\/en\/news\/softbank-invests-150-million-in-zepeto-metaverse-platform\">metaverse Zepeto<\/a> of its partner Naver.<\/p>\n<p>In 2021, media reported that Naver was in talks regarding the <a href=\"https:\/\/forklog.com\/en\/news\/naver-eyes-stake-in-bitcoin-exchange-bithumb\">purchase of a stake<\/a> in Korea&#8217;s largest cryptocurrency exchange, Bithumb.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Japanese holding company Z Holdings, owned by SoftBank and Naver Corporation, plans to launch an NFT trading platform. Bloomberg reports.<\/p>\n","protected":false},"author":1,"featured_media":58668,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"select":"1","news_style_id":"1","cryptorium_level":"","_short_excerpt_text":"","creation_source":"","_metatest_mainpost_news_update":false,"footnotes":""},"categories":[3],"tags":[822,1213,1599],"class_list":["post-58667","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-and-analysis","tag-marketplace","tag-nft","tag-softbank"],"aioseo_notices":[],"amp_enabled":true,"views":"22","promo_type":"1","layout_type":"1","short_excerpt":"","is_update":"","_links":{"self":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/58667","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/comments?post=58667"}],"version-history":[{"count":1,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/58667\/revisions"}],"predecessor-version":[{"id":58669,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/58667\/revisions\/58669"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/media\/58668"}],"wp:attachment":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/media?parent=58667"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/categories?post=58667"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/tags?post=58667"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}