{"id":59338,"date":"2022-03-29T12:07:33","date_gmt":"2022-03-29T09:07:33","guid":{"rendered":"https:\/\/forklog.com\/en\/?p=59338"},"modified":"2025-09-04T21:20:00","modified_gmt":"2025-09-04T18:20:00","slug":"deutsche-bank-instagram-nft-marketplace-could-bring-meta-8-billion-a-year","status":"publish","type":"post","link":"https:\/\/forklog.com\/en\/deutsche-bank-instagram-nft-marketplace-could-bring-meta-8-billion-a-year\/","title":{"rendered":"Deutsche Bank: Instagram NFT marketplace could bring Meta $8 billion a year"},"content":{"rendered":"<p>The introduction of non-fungible tokens (NFTs) on Instagram could accelerate global adoption of cryptocurrency. This is according to a new Deutsche Bank study, the details of which were reported by <a href=\"https:\/\/www.coindesk.com\/business\/2022\/03\/28\/nfts-could-go-mainstream-with-instagrams-planned-support-deutsche-bank-says\/\">CoinDesk<\/a>.<\/p>\n<p>Analysts believe the social network will simplify the process of buying and selling crypto assets and, in turn, lower barriers to entry for the market. Instagram&#8217;s strength and global brand recognition will help legitimise NFTs and dispel hesitant attitudes toward buying tokens among the mass audience.<\/p>\n<p>Using data on marketplace commissions, the authors forecast that the launch of such a trading platform on Instagram could bring Meta around $8 billion in annual revenue.<\/p>\n<p>Overall, the NFT market is currently in &#8220;hyper-growth mode&#8221; \u2014 in 2021 its transaction volume reached $25 billion, about 250 times higher than in 2020. The bank valued the total addressable market at $1 trillion.<\/p>\n<p>Following Meta, Deutsche Bank expects eBay, Twitter and Snap to follow in advancing NFT technology.<\/p>\n<p>Meta chief Mark Zuckerberg <a href=\"https:\/\/forklog.com\/en\/news\/mark-zuckerberg-confirms-imminent-nft-rollout-on-instagram\">confirmed<\/a> the imminent arrival of non-fungible tokens on Instagram.<\/p>\n<p>Back in January, Twitter <a href=\"https:\/\/forklog.com\/en\/news\/twitter-adds-nft-profile-picture-verification\">integrated<\/a> the ability to add NFTs as profile avatars.<\/p>\n<p>Subscribe to ForkLog news on Telegram: <a href=\"https:\/\/t.me\/forklogfeed\" target=\"_blank\" rel=\"noreferrer noopener\">ForkLog Feed<\/a> \u2014 the full news feed, <a href=\"https:\/\/telegram.me\/forklog\" target=\"_blank\" rel=\"noreferrer noopener\">ForkLog<\/a> \u2014 the most important news, infographics and opinions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The introduction of non-fungible tokens (NFTs) on Instagram could accelerate global adoption of cryptocurrency. This is according to a new Deutsche Bank study, the details of which were reported by CoinDesk.<\/p>\n","protected":false},"author":1,"featured_media":59339,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"select":"1","news_style_id":"1","cryptorium_level":"","_short_excerpt_text":"","creation_source":"","_metatest_mainpost_news_update":false,"footnotes":""},"categories":[3],"tags":[1433,1293,1213],"class_list":["post-59338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-and-analysis","tag-instagram","tag-meta","tag-nft"],"aioseo_notices":[],"amp_enabled":true,"views":"9","promo_type":"1","layout_type":"1","short_excerpt":"","is_update":"","_links":{"self":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/59338","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/comments?post=59338"}],"version-history":[{"count":1,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/59338\/revisions"}],"predecessor-version":[{"id":59340,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/59338\/revisions\/59340"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/media\/59339"}],"wp:attachment":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/media?parent=59338"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/categories?post=59338"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/tags?post=59338"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}