{"id":93071,"date":"2026-01-13T11:54:38","date_gmt":"2026-01-13T08:54:38","guid":{"rendered":"https:\/\/forklog.com\/en\/?p=93071"},"modified":"2026-01-13T11:55:32","modified_gmt":"2026-01-13T08:55:32","slug":"apple-chooses-googles-ai-solutions-to-enhance-siri","status":"publish","type":"post","link":"https:\/\/forklog.com\/en\/apple-chooses-googles-ai-solutions-to-enhance-siri\/","title":{"rendered":"Apple Chooses Google&#8217;s AI Solutions to Enhance Siri"},"content":{"rendered":"<p>Apple and Google have <a href=\"https:\/\/blog.google\/company-news\/inside-google\/company-announcements\/joint-statement-google-apple\/\">entered<\/a> into a multi-year agreement to implement AI features in Cupertino&#8217;s services, such as the updated Siri.<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cAfter careful evaluation, we concluded that Google&#8217;s technology provides the most effective foundation for Apple Foundation Models. We are excited about the innovative opportunities it will open for our users,\u201d the tech giants said in a joint statement.<\/p>\n<\/blockquote>\n<p>Reports of Apple&#8217;s plans to seek Google&#8217;s assistance in artificial intelligence emerged in November. The company had considered options from OpenAI and Anthropic.<\/p>\n<p><script async src=\"https:\/\/telegram.org\/js\/telegram-widget.js?22\" data-telegram-post=\"forklogAI\/6432\" data-width=\"100%\"><\/script><\/p>\n<p>The tech giants did not disclose the financial terms of the deal, but previous reports indicate that Apple intends to pay Google around $1 billion annually for access to AI technologies.<\/p>\n<p>As part of the partnership, the Cupertino firm will utilize Gemini models and the corporation&#8217;s cloud technologies for future foundational neural networks.<\/p>\n<p>The iPhone maker faced criticism following its AI shortcomings. Notably, Siri has significantly lagged behind competitors.<\/p>\n<p>In the summer of 2024, Apple <a href=\"https:\/\/forklog.com\/en\/news\/apple-to-integrate-chatgpt-into-siri-and-operating-systems\">announced<\/a> Apple Intelligence\u2014a large-scale initiative to develop generative AI. This involves adding artificial intelligence to existing OS functions like photo search or notification summarization.<\/p>\n<p>The company places a strong emphasis on privacy, with most data processing occurring locally on the device. Apple stated it will adhere to these standards throughout its partnership with Google.<\/p>\n<p>Tim Cook&#8217;s firm has repeatedly delayed the launch of the updated Siri. According to the latest information, the release is <a href=\"https:\/\/forklog.com\/en\/news\/apples-ambitious-ai-plans-robots-enhanced-siri-and-home-security-innovations\">expected<\/a> in spring 2026.<\/p>\n<h2 class=\"wp-block-heading\">AI Does Not Hinder Sales<\/h2>\n<p>Despite mediocre AI features in the iPhone and the absence of a \u201csmart\u201d AI-Siri, the company remains the leader in the smartphone market.<\/p>\n<p>According to <a href=\"https:\/\/www.reuters.com\/business\/media-telecom\/apple-leads-global-smartphone-market-with-20-share-2025-says-counterpoint-2026-01-12\/\">Counterpoint Research<\/a>, global phone shipments in 2025 increased by 2% compared to the previous year. The Cupertino firm led with a 20% share\u2014the highest among the top five brands. This success was achieved thanks to sales of the iPhone 17 series.<\/p>\n<p>Samsung ranked second with a 19% share, while Xiaomi took third place with 13%.<\/p>\n<p>In 2026, the sector is expected to cool due to chip shortages and rising component costs.<\/p>\n<h2 class=\"wp-block-heading\">Google&#8217;s Capitalization<\/h2>\n<p>Google <a href=\"https:\/\/forklog.com\/en\/news\/chatgpts-growth-slows-amid-googles-advances\">demonstrates<\/a> confident development in the AI sector, managing to challenge OpenAI. Sam Altman&#8217;s company had to declare a \u201ccode red\u201d and accelerate the release of new solutions.<\/p>\n<p>The new Gemini 3 model received high marks, increasing pressure on OpenAI.<\/p>\n<p>Successes in the <span data-descr=\"large language models\" class=\"old_tooltip\">LLM<\/span> area have brought Google&#8217;s parent company, Alphabet, to the forefront. Its market capitalization reached $4 trillion.<\/p>\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/forklog.com\/wp-content\/uploads\/img-6d681d1cabd1765b-3510390889763625.webp\" alt=\"image\" class=\"wp-image-273231\"\/><figcaption class=\"wp-element-caption\">Financial performance of Alphabet shares. Source: <a href=\"https:\/\/finance.yahoo.com\/quote\/GOOG\/\">Yahoo Finance<\/a>.<\/figcaption><\/figure>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cOut of the &#8216;Magnificent Seven,&#8217; this company surprised all of us over the past 12 months by going beyond its traditional model. I would highlight the corporation&#8217;s innovativeness\u2014it is this that allowed it to stand out among many others,\u201d <a href=\"https:\/\/www.reuters.com\/business\/alphabet-hits-4-trillion-valuation-ai-refocus-lifts-sentiment-2026-01-12\/\">noted<\/a> Phil Blancato, CEO of Ladenburg Thalmann Asset Management.<\/p>\n<\/blockquote>\n<p>Google Cloud&#8217;s revenue in the third quarter grew by 34%, and its portfolio of unfulfilled sales contracts increased to $155 billion.<\/p>\n<p>Alphabet became the fourth company to reach the $4 trillion mark, following Nvidia, Microsoft, and Apple.<\/p>\n<p>Back in November, Google Cloud Vice President Amin Vahdat <a href=\"https:\/\/forklog.com\/en\/news\/google-plans-a-thousandfold-increase-in-ai-capacity\">stated<\/a> that Google is forced to double its computing power every six months to cope with the growing demand for artificial intelligence technologies.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple and Google have entered into a multi-year agreement to implement AI features in Cupertino&#8217;s services, such as the updated Siri.<\/p>\n","protected":false},"author":1,"featured_media":93072,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"select":"1","news_style_id":"1","cryptorium_level":"","_short_excerpt_text":"Apple and Google have entered into a multi-year agreement to implement AI features in Cupertino's services.","creation_source":"","_metatest_mainpost_news_update":false,"footnotes":""},"categories":[3],"tags":[1112,438,738],"class_list":["post-93071","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-and-analysis","tag-apple","tag-artificial-intelligence","tag-google"],"aioseo_notices":[],"amp_enabled":true,"views":"155","promo_type":"1","layout_type":"1","short_excerpt":"Apple and Google have entered into a multi-year agreement to implement AI features in Cupertino's services.","is_update":"","_links":{"self":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/93071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/comments?post=93071"}],"version-history":[{"count":1,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/93071\/revisions"}],"predecessor-version":[{"id":93073,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/93071\/revisions\/93073"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/media\/93072"}],"wp:attachment":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/media?parent=93071"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/categories?post=93071"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/tags?post=93071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}