{"id":94664,"date":"2026-02-24T20:50:25","date_gmt":"2026-02-24T17:50:25","guid":{"rendered":"https:\/\/forklog.com\/en\/?p=94664"},"modified":"2026-02-24T20:55:17","modified_gmt":"2026-02-24T17:55:17","slug":"meta-plans-to-enter-the-stablecoin-market-reports-suggest","status":"publish","type":"post","link":"https:\/\/forklog.com\/en\/meta-plans-to-enter-the-stablecoin-market-reports-suggest\/","title":{"rendered":"Meta Plans to Enter the Stablecoin Market, Reports Suggest"},"content":{"rendered":"<p>The American tech giant Meta aims to enter the <a href=\"https:\/\/forklog.com\/en\/news\/what-are-stablecoins\">stablecoin<\/a> market by the end of the year, according to <a href=\"https:\/\/www.coindesk.com\/business\/2026\/02\/24\/mark-zuckerberg-s-meta-is-planning-stablecoin-comeback-in-the-second-half-of-this-year\">CoinDesk<\/a>, citing its own sources.<\/p>\n<p>The corporation plans to integrate services from a third-party payment provider in tokens pegged to the US dollar and introduce a new wallet.<\/p>\n<p>Meta has sent out a request for product development and mentioned Stripe as a potential candidate for pilot testing its own \u201cstablecoin.\u201d<\/p>\n<p>The fintech company has been a long-time partner of Meta, and its co-founder and CEO Patrick Collison joined the tech giant&#8217;s board of directors in April 2025.<\/p>\n<p>In 2024, Stripe <a href=\"https:\/\/forklog.com\/en\/news\/stripe-acquires-bridge-for-1-1-billion\">acquired Bridge for $1.1 billion<\/a>, a company specializing in stablecoin payments. A few months ago, the firm <a href=\"https:\/\/forklog.com\/en\/news\/stripe-unveils-platform-for-launching-stablecoins\">introduced the Open Issuance solution<\/a> for issuing pegged tokens.<\/p>\n<p>For Meta, creating its own stablecoin would open payment channels for its user base of over 3 billion people across its social networks Facebook, WhatsApp, and Instagram. This move would also place the tech giant in direct competition with the X platform and the Telegram messenger, which are actively seeking to integrate digital assets, the publication noted.<\/p>\n<h2 class=\"wp-block-heading\">A Second Attempt<\/h2>\n<p>In 2019, Meta (<a href=\"https:\/\/forklog.com\/en\/news\/facebook-rebrands-as-meta-nfts-to-feature-in-zuckerbergs-metaverse\">then Facebook<\/a>) introduced the white paper for the \u201cstable global cryptocurrency\u201d Libra and the Calibra wallet.<\/p>\n<p>The founding members of the organization behind the project, Libra Association, included Mastercard, PayPal, Visa, Booking Holdings, eBay, Facebook, Uber, Spotify, Vodafone, Coinbase, Xapo, and other well-known companies.<\/p>\n<p>The initiative immediately faced opposition from US lawmakers and regulatory uncertainty. Amid pressure, many of the declared participants of the Libra Association distanced themselves from the consortium.<\/p>\n<p>Despite the challenges, the organization did not abandon plans to launch a coin backed by a basket of currencies and even updated its roadmap. In 2020, the association shifted from the initial concept in favor of a dollar peg.<\/p>\n<p>The rebranding of the project <a href=\"https:\/\/forklog.com\/en\/news\/libra-association-renamed-to-diem-association\">to Diem Association<\/a> did not help overcome the <a href=\"https:\/\/forklog.com\/en\/news\/germanys-finance-minister-brands-libras-renaming-a-wolf-in-sheeps-clothing\">negative stance<\/a> of regulators. In 2022, Silvergate Capital Corporation <a href=\"https:\/\/forklog.com\/en\/news\/silvergate-capital-acquires-metas-diem-stablecoin-project\">acquired the intellectual property and all assets related to the initiative for $200 million<\/a>.<\/p>\n<p>During the administration of US President Donald Trump, regulatory policy became more crypto-friendly. In July 2025, the head of state <a href=\"https:\/\/forklog.com\/en\/news\/donald-trump-enacts-stablecoin-legislation\">signed the GENIUS Act<\/a>, establishing framework rules for stablecoins. Regulatory bodies have yet to develop comprehensive norms for token issuers.<\/p>\n<p>According to one of CoinDesk&#8217;s sources, given all the experience with Libra\/Diem, this time Meta decided to rely on a third-party payment service provider.<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cThey want to do it, but remotely,\u201d he noted.<\/p>\n<\/blockquote>\n<p>In 2025, stablecoins accounted for <a href=\"https:\/\/forklog.com\/en\/news\/stablecoins-share-in-real-payments-remains-below-0-02\">only ~0.02%<\/a> of global payments, according to a McKinsey report. However, tokens allowed for a <a href=\"https:\/\/forklog.com\/en\/news\/study-reveals-stablecoins-reduce-remittance-costs-by-40\">40% reduction<\/a> in transaction costs, researchers from BVNK, Coinbase, and Artemis indicated.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>American tech giant Meta aims to enter the stablecoin market by the end of the year, according to CoinDesk.<\/p>\n","protected":false},"author":1,"featured_media":94665,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"select":"1","news_style_id":"1","cryptorium_level":"","_short_excerpt_text":"Meta plans to enter the stablecoin market by year's end, reports CoinDesk.","creation_source":"","_metatest_mainpost_news_update":false,"footnotes":""},"categories":[3],"tags":[1293,807],"class_list":["post-94664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-and-analysis","tag-meta","tag-stablecoins"],"aioseo_notices":[],"amp_enabled":true,"views":"188","promo_type":"1","layout_type":"1","short_excerpt":"Meta plans to enter the stablecoin market by year's end, reports CoinDesk.","is_update":"","_links":{"self":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/94664","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/comments?post=94664"}],"version-history":[{"count":1,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/94664\/revisions"}],"predecessor-version":[{"id":94666,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/posts\/94664\/revisions\/94666"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/media\/94665"}],"wp:attachment":[{"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/media?parent=94664"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/categories?post=94664"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/forklog.com\/en\/wp-json\/wp\/v2\/tags?post=94664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}