Binance launches advertising campaign in Ukraine

The cryptocurrency exchange Binance launched an advertising campaign in Kyiv, Kharkiv, Odesa and Lviv.

In Intercity trains shuttling between these cities, videos are shown with the slogans “Designer by day — trader by night” and “Blogger by day — trader by night”.

On trolleybuses, advertising for the exchange appears with the slogan “Today on the trailer — tomorrow on the Gelike”.

In an exclusive ForkLog interview, Binance founder Changpeng “CZ” Zhao discussed his failed startup from the early 2000s, his attitude toward COVID-19 vaccination, and a previously unknown co-founder of the company.