The cryptocurrency exchange Binance launched an advertising campaign in Kyiv, Kharkiv, Odesa and Lviv.
In Intercity trains shuttling between these cities, videos are shown with the slogans “Designer by day — trader by night” and “Blogger by day — trader by night”.
On trolleybuses, advertising for the exchange appears with the slogan “Today on the trailer — tomorrow on the Gelike”.
In an exclusive ForkLog interview, Binance founder Changpeng “CZ” Zhao discussed his failed startup from the early 2000s, his attitude toward COVID-19 vaccination, and a previously unknown co-founder of the company.