The fast-food chain Taco Bell released collectible digital tacos in the form of non-fungible tokens (NFTs) on the Rarible platform. As of writing, they are sold out.
Our Spicy Potato Soft Tacos can now live in your hearts, stomachs and digital wallets. https://t.co/IC8b45lmd9 pic.twitter.com/FJUcuwCuyy
— Taco Bell (@tacobell) March 8, 2021
“Our Spicy Potato Soft Tacos can now live in your hearts, stomachs and digital wallets,” the Taco Bell statement said.
The company released five distinct tokens in the form of images, animations and short video clips. They were sold in batches of five for 0.001 ETH (about $1.82 at the time of writing).
Within a few hours, the bid on one of the Taco Bell NFTs reached 0.7 WETH (about $1,280 at the time of writing).
The company added a clause to the smart contract whereby 0.01% of the proceeds from each resale of the tokens would go to the Taco Bell Foundation, an organisation that helps young people find work and start careers.
In early February, actress Lindsay Lohan sold the non-fungible token Lightning for $70 000. Popular meme GIF Nyan Cat went under the hammer for 300 ETH. In early March, singer Grimes earned about $6 million from an NFT collection.
Litecoin creator Charlie Lee compared the popularity of non-fungible tokens with the ICO boom of 2017 and the 2013 altcoin fervour. Earlier he predicted the collapse of NFTs because of “the zero cost to create”.
On March 6, Twitter founder Jack Dorsey put up for sale his first tweet as an NFT. Within 24 hours, bids rose to $2 million.
An NFT copy of Banksy’s burning painting titled “Morons” went under the hammer at OpenSea for 228.69 ETH.
Earlier, former DC Comics artist Jose Delbo, together with Hackatao earned $1.85 million from selling NFT featuring Wonder Woman.
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